What’s happening at Yieldlab? Here you will find all our news, press releases and information on Yieldlab’s exhibition appearances and events such as our new workshop series “Programmatic bei die Fische” – which refers to a North German phrase that translates roughly “butter with the fish”.


What’s new at Yieldlab? Check out all the press releases and news of the expert for Premium Programmatic Advertising in Hamburg, Germany.


Exhibition appearances, events and workshops - with Yieldlab, there is always something going on! And to make sure you don’t miss anything, you’ll find all the important information and news about our current dates and events right here.



The Yieldlab AG is the specialist for premium programmatic advertising. Leading European media companies already rely on Yieldlab. The Yieldlab YRD technology for yield optimisation and programmatic advertising allows publishers to manage and monetise their entire desktop, mobile and video inventory, automated and in real-time. Efficiently and securely, the publisher is able to programmatically implement any selling strategy with full transparency and a comprehensive reporting and analysis tool on one central interface. All relevant media agencies and demand side platforms are linked to Yieldlab YRD. The majority of the top 20 marketers are using Yieldlab's technology. Yieldlab is a premium interface for programmatic commerce of online inventory.


Nadja Elias
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In order to find us, simply follow the delicious smell of freshly roasted almonds. Feel free to set up an appointment by contacting your personal Yieldlab-contact or write an email to

Traditionally, we host our annual Programmatic Get Together again this year on the occasion of the largest programmatic advertising symposium.

We will meet on Tuesday, April 2nd at 7pm at a nice location right around the corner of our office and are looking forward to a relaxed evening with old or new programmatic advertising colleagues.

You want to join our event? Then please let us know via e-mail

With Programmatic bei die Fische we started a workshop series in order to provide a platform for information exchange between our premium publishers & marketers and the demand side. The basic idea is that selected partners introduce themselves and are available for questions and discussions. The cheeky north german motto stands for solid information in a relaxed atmosphere.

Now we enter the third round on 26th February 2019, this time together with our partner emetriq! Their technology and its usage as well as market demands and other current news build a great foundation for an entertaining and informative evening.

For further information or questions concerning the conditions of participation, feel free to contact us via e-mail at




Yieldlab Logo for print media (EPS)
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Yieldlab Logo for online media (JPG)
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Yieldlab YRD Logo for print media (EPS)
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Yieldlab YRD Logo for online media (JPG)
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Vorstand Dirk von Borstel
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Vorstand Hendrik Kempfert
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COO Ghanem Awn
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